Podcast (Dental)

How Strategic Marketing Can Help Dentists Increase Profitability

December 22, 2021
dental tools bright orange background
Open Transcript

Strategic and compelling marketing can help dentists increase their production and closing percentages, and ultimately, their profitability.

In this episode of The Art of Dental Finance and Management podcast, Art meets with the Founder and CEO of Progressive Dental Marketing, Bart Knellinger to discuss how dentists can ensure their dental practice marketing is impactful. Strategies include:

  • Utilize custom, compelling imagery.
  • Build a website focused on emotion and quality of life.
  • Establish and follow a reasonable marketing budget.
  • Develop an effective sales process.
  • Train staff on communication skills to increase scheduling and case acceptance.

Reach out to Art if you have any questions regarding dental finance and management for your dental practice.

 
Today's Guest

Bart Knellinger
Founder and CEO
Progressive Dental Marketing
The Closing Institute – Marketing Boot Camps for Dentists
727.286.6211

 

Show Notes and Resources: